Optimisation of pricing and marketing

Even in times of price wars and a “stinginess is cool”-attitude additional and considerable profits can be generated by an optimised pricing. Our insight about minor price thresholds allows for a profit-optimal pricing on the market.

Our optimisation of pricing is characterized by:

• Profits without risks through minor CPO price thresholds (CPO – Consumer Price Optimization)
• Detailed insight of consumer’s perception

Our performance in pricing can be used in a modular manner, with our CPO method being the core of our exclusive know-how.